ZAKI, M.; SIMON, Z. Z. From Discounts to Impulse Buys: How Shopping Lifestyles and Positive Emotions Influence Consumer Behavior. Marketing and Business Strategy , [S. l.], v. 2, n. 2, p. 62–74, 2025. DOI: 10.58777/mbs.v2i2.341. Disponível em: https://sanscientific.com/journal/index.php/mbs/article/view/341. Acesso em: 31 jul. 2025.