AHMED, W. H. A. M. Transforming B2B Customer Experience Through Digital Transformation and Social Media in the Sudanese ICT Sector. Marketing and Business Strategy , [S. l.], v. 3, n. 1, p. 26–36, 2025. DOI: 10.58777/mbs.v3i1.535. Disponível em: https://sanscientific.com/journal/index.php/mbs/article/view/535. Acesso em: 12 apr. 2026.