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Vol. 2 No. 2 (2024): AUGUST 2024
The second volume and issue 1 of the Research of Business and Management (RBM), with the publication period of August 2024, has been available since August 22, 2024. The publication features a total of five articles from 5 author affiliations, namely Asia & Enterprise Resources Center, University of Zimbabwe, STIE Kusuma Negara, Universitas Krisnadwipayana, and YARSI University.
Published:
2024-08-30
Articles
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Identify Attributes of Service Quality Factors and Other Factors Affecting Calla SPA Customer Satisfaction
Views: 418
Downloaded: 328
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The Effect of Brand Image, Packaging, Advertising and Product Quality on Purchasing Decisions
Views: 908
Downloaded: 810
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Boosting Employee Performance: The Impact of Career Development and Competitive Compensation
Views: 215
Downloaded: 338
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From Quality to Loyalty: How Product Excellence and Effective Promotion Drive Customer Commitment
Views: 180
Downloaded: 146
